Hit yourself on the links for these funny Ads.
1. IDS ("Insect Deflector Screen") Technology - using elastic solutions to bounce insects off the windscreen as you drive,
2.SHEF ("Satellite Hypersensitive Electromagnetic Foodration") Technology, which sees the car's GPS systems synchronise with home appliances to perfectly cook a meal for the instant you return home.
3.Marque-Wiper - mini-wipers for each exterior "BMW" logo coming as standard on all future models,
4."Uninventing the wheel" to counter the "EU ban" on right-hand drive cars.
5.Zoom Impression Pixels ("ZIP") to counter new Slow Cameras.